Ways to increase likes on Facebook page posts
There are 2 types of Likes on Facebook that you need to get:
Likes for your Facebook posts
Likes (fans/fans) for your Facebook page
Both are essential. And they power every other.
The extra Likes you get for your posts, the extra Likes you may get for your page.
And the extra Likes you get for your page (the extra fans you get), the extra Likes you may get for your posts.
So which needs your attention first?
I'd begin with getting extra Likes for your Facebook posts.
How to Get More Likes on Facebook Posts
Your Facebook posts are key.
Successful posts -- those that get lots of engagement -- could have a HUGE effect on your web page.
Getting greater engagement in your posts will advantage your Facebook web page greater than whatever else you do.
So what ought your engagement desires be on your posts?Your desires have to be the following:
Get humans to proportion your posts with friends
Get humans to be aware of your posts
Get humans to interact together along with your posts (i.e. click on them)
If you get humans to do those three things, your posts will attain a variety of humans -- and they will unfold your emblem ways and huge throughout the Facebook ecosystem!
Then humans who have by no means heard of your emblem will see your posts... and lots of them will like your web page in hopes of seeing greater.
If you maintain sharing fantastic posts, they will maintain attractiveness together with your web page.
And whenever they interact together along with your web page, they will ship a sign telling Facebook to reveal them increasingly and greater your posts.
And THAT, my friend, is the goal! You see, as soon as Facebook is displaying your posts to a variety of humans, you could take the herbal subsequent step in your business:
You can begin publishing posts with hyperlinks for your website!
These posts will ship site visitors for your web website online and flip your Facebook enthusiasts into subscribers, customers, and ultimately: emblem advocates!
Boom!
You can analyze greater approximately this system via way of means of sorting out the infographic here.
For now, let's awareness on answering this question:
How do I create Facebook posts that humans be aware of, click on, and proportionate?
It's in reality now no longer that hard!
Below I'll proportion 20 procedures that are nearly assured to make it happen.
And do not worry!
I've placed the simplest procedures first.
Post-demonstrated, data-pushed content material
If you need to grow Likes and engagement for your Facebook posts, there’s nothing extra essential than this primary tactic.
Using demonstrated, data-pushed content material on your posts will provide them the pleasant hazard of going viral and achieving hundreds of thousands of people.
So what precisely is "demonstrated, data-pushed content material"?
It's content material that has already been audience-examined and garnered significant engagement numbers.
It's content material that has demonstrated beyond overall performance.
For example, I selected the quote in my submission above (the quote approximately treating the janitor similarly to the CEO) primarily based totally on the quote's incredible overall performance in some other submission.
That submission become from a Facebook web page called "SEEK”.
When searching through their posts, I observed that one submission had appreciably extra engagement than all of the rest.
It had waaaaaay extra Likes, comments, and shares!Re-layout & re-use tested content
This tip is comparable to #1 however with an emphasis on re-designing and re-the usage of the content.
For example, test this put up that is done nicely on our fan web page Can you bet wherein I was given the quote in this picture?
Do you believe you studied I notion of it up at some point even as meditating on my espresso break??
No way! I'm data-driven. Remember?!
Notice the insane engagement numbers!
The picture put up on the Lessons Learned in Life web page has 235,000 shares!
With that huge number, it should have reached tens of tens of thousands and thousands of people.
So it’s simply audience-tested!
That made the quote in the picture an ideal candidate for re-layout and re-use.
So that is what I did. 😁
I re-designed and re-used it.
And sure, my put up did not carry out in addition to Lessons Learned's put up.
But it did attain 126,000 people... for free!
That's a fulfillment tale in my book.
So how did I cross approximately re-designing and re-the usage of this tested content?
You can see the overall webinar video here. (Yes, I created this picture to stay on a video webinar too!)
A. Isolate & replica the important thing content material
I did this with the aid of using typing out the quote and copying it to my clipboard.
B. Improve the design
I did this with the aid of using locating a copyright-unfastened photograph on Unsplash, the use of it because of the background, and including the quote to the photograph.
C. Add branding
I did this with the aid of using the Post Planner emblem in the photograph
Voila!
And as soon as I did those three steps and created the photograph, I clearly published it on especially Facebook and reaped heaps of Likes!
This procedure may be used for any content material type. You can do it with images (as completed above), however additionally videos, gifs, or even articles.
And it really works on any platform!....specially visible systems like Instagram and Pinterest.
These first 2 steps are with the aid of using ways the maximum crucial on this weblog post.
In fact, you may in all likelihood prevent analyzing now and simply positioned them into exercise and obtain heaps and heaps of the latest Likes for your posts and page.
But in case you need to study even more... with the aid of using all means... study on!
Be regular
If you comply with the guidelines above as soon as or twice, you may grow Likes for your posts, however, it won’t make a long-time period distinction to your web page.
Why?
Because you need to live in front of your fans in case you need them to hold enticing and share your content.
Consistently posting sends those CRUCIAL messages to your fans:
That your commercial enterprise is ACTIVE
That your web page provides VALUE
If you’re interested in constructing a COMMUNITY
That consistency (and people messages) are KEY to developing your web page!
At the VERY MINIMUM, you ought to be posting on soon as this afternoon on Facebook.
If you are getting outstanding engagement, strive to post more!
Trial and mistake is the best manner to discern your perfect posting frequency.
Just make certain that you are tracking the whole thing in Facebook Insights.
If you’re always posting as a minimum as soon as (ideally 3-5x) instances an afternoon, you’ll begin to see regular gains.
Time it right
What do you observe is the quality time to submit on Facebook?
Between nine AM & three PM
Between 7 PM and 12 AM
It depends
If you selected C, I’m with you!
Here’s why.
The best posting time will range from enterprise to enterprise.
If you’re withinside the health enterprise, early morning posts can also additionally get greater engagement due to the fact that’s whilst your target market is (probably) maximum active.
If your logo goals are Gen Z consumers, posting a good deal later (might) get you higher engagement.
To determine your best posting instances, it takes (you guessed it) trial and error.
Analyze your engagement charges at distinctive instances of the day till you nail down your best posting time.
If you’re the usage of Post Planner, you may effortlessly determine whilst to submit with the aid of using including posting instances in your schedule. We’ll speak greater approximately scheduling in the direction of the give up of this article!
Use fascinating pictures
Did you realize that articles with pictures get 94% extra views?
Pretty crazy, right?
In fact, pictures and visible content material are the MOST shared piece of content material on Facebook.
In different words, humans LOVE visuals!
Pictures assist us in consciousness on, understanding, and relating to the content material in front of us.
That approach pics need to play an important function for your strategy!
But in which are you able to locate PHENOMENAL pics for Facebook posts?
Post Planner!
Scrolling thru the content material streams on Post Planner will provide you with TONS of pics to select from.
If you discover a photo that you suppose makes you put up extra interesting, upload it.
But don’t restrict yourself to photos.
Consider the usage of different sorts of visible content material as well:
Infographics
Gifs
Videos
Graphics
The extra visible content material you may blend in, the higher your content material will perform!
Keep it short
Facebook posts get the maximum engagement whilst they’re 50-ninety-nine characters lengthy.
In different phrases, humans don’t need to examine lengthy captions.
And the guideline of thumb of retaining it brief and candy doesn’t simply observe captions.
It’s beneficial for video and article posts, too!
A right rule of thumb is to maintain your Facebook movies for 15 seconds - three mins.
So, what’s that imply for you?
Don’t make your posts, movies, and different content material to any extent further than they want to be.
If you could use 10 phrases in preference of 15, your engagement will cross up.
If you could get your message out in 15 seconds in preference of 60, you’ll get greater clicks (hello, TikTok).
The super image catches the viewer’s eye.
Then, the fast caption says simply sufficient to intrigue us and get that coveted click.
The faster your posts are to study or watch, the more likely human beings are to interact with them and proportion them.
Be relevant
When you come upon uninteresting Facebook content material, what do you do? Keep scrolling!
Your fans are much like you.
Being applicable is KEY to your achievement on Facebook.
But what precisely does “relevance” appear like in your fans?
There are smooth approaches to discovering content material your fans need to see:
Look up famous pages in your area of interest.
Use Post Planner’s content material finder.
To comply with the primary strategy, discover pages in your area of interest with lots of fans and engagement.
Then, take their content material, re-layout it, and repost it to your page (provide credit score to authentic post).
Let’s say I personally have a tropical fish store.
I can seek for “tropical fish” on Facebook to discover famous pages.